14 Best Venture Capital Firms For Saas Startups

When you're preparing to raise capital for your SaaS business, knowing which investors to approach is critical. The right venture capital firm brings more than just money; they offer expertise relevant to your software company's growth and understand its specific business model.

To help you find the right fit, our team at Rho curated this guide to the top SaaS VC firms. We've highlighted key investors so you can quickly identify potential partners, whether you're looking for early-stage or late-stage venture capital firms.

Rho provides access to business banking, corporate cards, and bill pay — built for startup teams moving fast.

Key Takeaways

• Securing venture funding provides SaaS startups with the capital to scale and a strategic partner who understands their specific growth model.
• Venture capital firms like Uncork Capital, Salesforce Ventures, Work-Bench, and Fin Capital are notable backers of software companies, each with a focus on different stages and sectors within the industry.
• Once you've secured funding, a financial platform like Rho helps you manage and deploy your new capital with integrated business banking, corporate cards, and bill pay.

Which VC Firms in SaaS Are Right for Your Stage?

It helps to know who to talk to, whether you're an early-stage company or preparing for an exit. We've put together a brief overview of which VC firms focus on software companies at each stage.

Pre-seed and Seed VC Firms in SaaS

This initial funding stage is for getting your idea off the ground, often before you have significant revenue, to build a product and find market fit. Some seed stage VC firms that focus on software companies include New York-based Work-Bench and Contour Venture Partners, while SaaS Ventures is another active investor in this space.

Early Stage VC Firms in SaaS

Early-stage funding, such as Series A or B, is for startups with a proven product and some traction, aimed at scaling the team and accelerating growth. For founders seeking early stage venture capital firms, Illuminate Ventures targets B2B software, Amino Capital is a well-known investor in AI and SaaS startups, and Mercury focuses on SaaS and cloud platforms.

Late Stage VC Firms in SaaS

Late-stage capital is for established companies looking to expand into new markets, make acquisitions, or prepare for an initial public offering (IPO). Among the major venture capital firms in this category, Salesforce Ventures is a prolific corporate VC in enterprise software, and Fin Capital specializes in B2B fintech software.

Once funding is secured, Rho’s integrated financial tools — including business banking, corporate cards, and automated bill pay — help startups manage and deploy capital efficiently.

It's also worth noting that some VC firms, like Uncork Capital, invest across multiple startup funding stages.

To help you find the right partner, we've put together a detailed look at some of the top VC firms in the software industry. Below, you'll find key details about their investment stages, geographic focus, and what makes each firm a compelling choice for founders.

1. Uncork Capital

As one of Silicon Valley's most enduring seed-stage investors, Uncork Capital has built a reputation as a trusted guide for founders. The firm focuses on being a foundational partner, supporting companies from their earliest days.

While rooted in seed investing, Uncork also participates in early and late-stage rounds across SaaS, consumer, and financial services. Their portfolio includes major successes like Postmates and Eventbrite, demonstrating a history of backing companies that achieve significant exits.

This firm is a strong potential partner if you're an early-stage founder seeking hands-on guidance for the long term. Their cross-sector experience is particularly helpful for startups whose ideas span multiple industries.

• Investment stages: Seed, Early Stage Venture, Late Stage Venture, Debt
• Industries of focus: SaaS, Consumer, Financial Services, Marketplace
• Geographical presence: San Francisco, California
• Founded: 2004
• Notable portfolio companies: Postmates, Eventbrite, Fitbit, SendGrid
• Number of investments: 437

You can refer to their website here.

2. Salesforce Ventures

As the investment arm of Salesforce, Salesforce Ventures backs enterprise technology companies that are building new ways for businesses to connect with customers. They are one of the most active corporate venture capital firms in the world, focusing on the enterprise software space.

A key characteristic is their strategic alignment with the Salesforce ecosystem, offering portfolio companies unique access and insights. They invest across the entire company lifecycle, from seed rounds to post-IPO, and have a strong track record with exits like HubSpot and MongoDB.

This firm is an excellent match if you're a founder in the B2B enterprise software space, particularly if your product could benefit from the broader Salesforce platform. Their ability to support companies from start to finish makes them a compelling long-term partner.

• Investment stages: Seed, Early Stage Venture, Late Stage Venture, Post-IPO, Private Equity
• Industries of focus: Enterprise Software, SaaS, Financial Services
• Geographical presence: San Francisco, California
• Founded: 2009
• Notable portfolio companies: HubSpot, MongoDB, Robinhood, ElevenLabs
• Number of investments: 797

You can refer to their website here.

3. Work-Bench

Work-Bench is a New York-based venture capital firm that concentrates on seed-stage enterprise software companies. They are known for backing founders who are building the next generation of B2B technology.

The firm has a clear focus on B2B and enterprise SaaS, with a portfolio that includes unicorns like digital identity platform Socure and mental health benefits provider Spring Health. This track record demonstrates their ability to identify and support high-growth companies in the enterprise space.

Work-Bench is a great potential partner if you are an early-stage founder building an enterprise software company. Their specific focus and New York base make them particularly well-suited for startups looking for a hands-on investor with deep connections in the enterprise world.

• Investment stages: Seed, Early Stage Venture, Late Stage Venture
• Industries of focus: B2B, Enterprise Software, SaaS, Financial Services
• Geographical presence: New York, New York
• Founded: 2013
• Notable portfolio companies: Socure, Spring Health, Dialpad, Cockroach Labs, VTS
• Number of investments: 76

You can refer to their website here.

4. Fin Capital

Fin Capital is an asset management firm specializing in B2B fintech software. Based in San Francisco, they operate as both a venture capital and private equity investor, backing companies that are reshaping financial services.

The firm invests across a company's full lifecycle, from seed rounds to private equity, with a clear focus on B2B fintech and enterprise software. Their portfolio includes major fintech players like Circle and Chime, highlighting their ability to back companies that become leaders in the sector.

Fin Capital is a strong potential partner for founders building B2B fintech software at any stage. Their broad investment mandate makes them a versatile option, whether you're just starting out or scaling an established company.

• Investment stages: Seed, Early Stage Venture, Late Stage Venture, Private Equity, Debt
• Industries of focus: B2B FinTech, Enterprise Software, SaaS, Financial Services
• Geographical presence: San Francisco, California
• Founded: 2018
• Notable portfolio companies: Circle, Chime, SoFi, SumUp, Unqork
• Number of investments: 133

You can refer to their website here.

5. Script Capital

Script Capital is an early-stage venture firm based in San Francisco that invests in internet and software companies. They primarily support founders from the seed and early stages, providing foundational capital.

A key aspect of their strategy is a strong record of portfolio companies being acquired by major technology firms. Their portfolio includes consumer platform Patreon and companies like Zenly and Sqreen, which were acquired by Snap and Datadog, respectively.

This firm could be a great match if you're an early-stage founder in software or fintech with a clear growth path. Their experience with strategic acquisitions makes them a compelling partner for founders building toward that outcome.

• Investment stages: Seed, Early Stage Venture
• Industries of focus: Software, SaaS, Big Data, FinTech, Internet of Things
• Geographical presence: San Francisco, California
• Founded: 2016
• Notable portfolio companies: Patreon, Zenly (acquired by Snap), Sqreen (acquired by Datadog)
• Number of investments: 56

You can refer to their website here.

6. Amino Capital

Amino Capital is a Palo Alto-based venture capital firm that invests in seed and early-stage startups. They have a strong reputation for backing promising technology companies, earning recognition on Forbes' Midas Seed List.

The firm has a distinct focus on data-driven companies, particularly in the fields of AI, machine learning, and enterprise software. Their portfolio includes several unicorns like Chime, Webflow, and Rippling, showing a knack for identifying companies with high-growth potential.

Amino Capital is a good fit if you're a founder building a data-heavy or AI-focused business. Their experience at the seed and early stages makes them a valuable partner for founders looking for initial capital and guidance.

• Investment stages: Seed, Early Stage Venture
• Industries of focus: Artificial Intelligence (AI), Enterprise Software, SaaS, Machine Learning
• Geographical presence: Palo Alto, California
• Founded: 2012
• Notable portfolio companies: Chime, Webflow, Rippling, GRAIL, Replit
• Number of investments: 164

You can refer to their website here.

7. SaaS Ventures

SaaS Ventures is a venture capital fund that invests in enterprise technology companies at the seed stage. Based in Miami, they provide early funding for B2B software startups.

The firm concentrates on seed and early-stage B2B software, with a portfolio that includes high-growth companies like cybersecurity unicorn Huntress. Their record also shows a pattern of successful exits, including the acquisitions of Feedtrail and Network Perception.

SaaS Ventures is a good match for founders of early-stage enterprise software companies seeking foundational capital. Their track record with exits suggests they are a strong partner if your long-term strategy includes an acquisition.

• Investment stages: Seed, Early Stage Venture
• Industries of focus: Enterprise Software, SaaS, FinTech, Financial Services
• Geographical presence: Miami, Florida
• Founded: 2017
• Notable portfolio companies: Huntress, Feedtrail, Network Perception
• Number of investments: 124

You can refer to their website here.

8. Illuminate Ventures

Illuminate Ventures is an early-stage firm that invests in B2B enterprise software companies. They focus on startups that are slightly more developed than a typical seed-stage company, looking for businesses with a clear path to delivering measurable returns.

A key part of their strategy is backing companies whose products offer rapid and measurable ROI to customers. Their track record includes significant exits like the e-commerce giant Coupang and sales-performance software Xactly, showing their ability to support businesses through to major public offerings and acquisitions.

This firm is a strong choice if you're a founder of a B2B software company with early traction and a product that delivers clear financial benefits. Their focus on a specific seed-stage maturity makes them a good partner for those ready to scale.

• Investment stages: Seed, Early Stage Venture, Late Stage Venture
• Industries of focus: B2B Enterprise Software, SaaS, AI, Big Data
• Geographical presence: Oakland, California
• Founded: 2010
• Notable portfolio companies: Coupang, Xactly, Opsmatic (acquired by New Relic)
• Number of investments: 65

You can refer to their website here.

9. Blue Bear Capital

Blue Bear Capital is a Los Angeles-based venture firm that backs companies applying data-driven technologies to the energy sector. They focus on startups building software and AI solutions for industrial and infrastructure challenges.

The firm has a distinct focus on the intersection of technology and energy, backing companies in areas like CleanTech and renewable energy. Their portfolio includes successes like MineralSoft, an asset-management software, and FreeWire Technologies, a maker of EV chargers.

Blue Bear Capital is a good match if you are a founder developing AI or data-focused solutions for the energy or industrial sectors. Their broad investment range from seed to late-stage makes them a potential partner for companies at various points of growth.

• Investment stages: Seed, Early Stage Venture, Late Stage Venture, Convertible Note
• Industries of focus: CleanTech, Energy, Industrial, Infrastructure, SaaS
• Geographical presence: Los Angeles, California
• Founded: 2016
• Notable portfolio companies: FreeWire Technologies, TruckLabs, Ocient, MineralSoft (acquired by Enverus)
• Number of investments: 67

You can refer to their website here.

10. Capria Ventures

Capria Ventures is a venture capital firm that specializes in the Global South, backing founders who are using applied Generative AI. Based in Seattle, they invest across a company's lifecycle, from seed to late-stage rounds.

A defining feature is their commitment to emerging markets, combined with a focus on high-growth sectors like FinTech, EdTech, and SaaS. Their portfolio includes unicorns like Indonesian fintech platform Akulaku and Nigerian payments provider Moniepoint.

This firm is an ideal partner if you're a founder building an AI-driven business for markets in the Global South. Their experience in regions like Southeast Asia and Africa makes them a valuable ally for scaling in those economies.

• Investment stages: Seed, Early Stage Venture, Late Stage Venture
• Industries of focus: Applied Generative AI, FinTech, EdTech, SaaS, Impact Investing
• Geographical presence: Seattle, Washington (with a focus on the Global South)
• Founded: 2012
• Notable portfolio companies: Akulaku, Moniepoint, Jumbotail, Signzy
• Number of investments: 67

You can refer to their website here.

11. Contour Venture Partners

Contour Venture Partners is a New York-based firm that concentrates on seed-stage investments. They primarily back companies in enterprise software and financial services.

They have a strong history of supporting companies toward major exits, including the IPO of Datadog and the acquisition of ShopKeep. This track record highlights their focus on providing foundational capital to B2B software companies with high-growth potential.

This firm is a strong match if you're a founder at the seed stage building an enterprise or B2B software solution. Their New York presence and experience with successful exits make them a compelling choice for early companies with ambitious goals.

• Investment stages: Seed, Early Stage Venture
• Industries of focus: Enterprise SaaS, B2B SaaS, Financial Services
• Geographical presence: New York, New York
• Founded: 2005
• Notable portfolio companies: Datadog, ShopKeep, SmartAsset, Ticketfly
• Number of investments: 186

You can refer to their website here.

12. Zane Venture Fund

Zane Venture Fund is an Atlanta-based firm that invests in early-stage companies, with a mission to back inspirational and often overlooked founders.

Their strategy centers on tech-enabled solutions for the future of health, B2B, and SaaS, with portfolio companies like the digital-health marketplace MDisrupt.

This firm is a strong potential partner if you are an early-stage founder from an underrepresented group building a tech company in their focus sectors.

Once funding is secured, Rho’s integrated financial tools — including business banking, corporate cards, and automated bill pay — help startups manage and deploy capital efficiently.

• Investment stages: Seed, Early Stage Venture
• Industries of focus: Health Care, B2B, SaaS, EdTech, Wellness
• Geographical presence: Atlanta, Georgia
• Founded: 2019
• Notable portfolio companies: MDisrupt, SkillCycle, ConConnect
• Number of investments: 20

You can refer to their website here.

13. LEAP Global Partners

LEAP Global Partners is a San Francisco-based firm that invests in underrepresented founders across the Americas. They focus on catalyzing innovation by backing companies in the fintech and SaaS sectors.

The firm has a strong track record in fintech, co-leading a Series C round for payments platform Finix. They also have notable exits, including the acquisition of Yaydoo by Paystand and the sale of Wizeline.

This firm is an excellent choice if you are an underrepresented founder building a fintech or SaaS company in the Americas. Their support from seed to late-stage makes them a valuable partner for long-term growth.

• Investment stages: Seed, Early Stage Venture, Late Stage Venture
• Industries of focus: FinTech, SaaS
• Geographical presence: San Francisco, California (focus on the Americas)
• Founded: 2018
• Notable portfolio companies: Finix, Yaydoo (acquired by Paystand), Wizeline
• Number of investments: 21

You can refer to their website here.

14. Mercury

Mercury is an early-stage venture capital firm based in Houston that invests in SaaS, cloud, and data platforms. They primarily back companies at the seed and early stages, providing foundational capital to build and scale.

A key aspect of their approach is a strong record of portfolio companies being acquired by major technology firms like PayPal and Honeywell. This history of successful exits, including TrendKite and Modest, signals their ability to support companies toward a strategic acquisition.

Mercury is a strong potential partner if you're an early-stage founder building a SaaS or data-focused business. Their location in Houston also makes them a key investor for startups growing in the Texas tech scene.

• Investment stages: Seed, Early Stage Venture
• Industries of focus: SaaS, Cloud Platforms, Data Platforms
• Geographical presence: Houston, Texas
• Founded: 2013
• Notable portfolio companies: TrendKite (acquired by Cision), Modest (acquired by PayPal), Performix (acquired by Honeywell)
• Number of investments: 120

You can refer to their website here.

What This Tells Us About The VC Scene for SaaS Companies

This list shows that the funding environment for software companies is healthy, with a significant number of firms focused on providing seed and early-stage capital. For you as a founder, this means there are many potential partners ready to back a strong idea from its earliest days. The strong presence of early-stage investors suggests a continued confidence in new software innovation.

Geographically, while Silicon Valley remains a major hub, you'll find active investors in cities across the country, from New York to Houston. Furthermore, the variety of firms—from those with a broad enterprise focus to specialists in fintech, energy, or backing underrepresented founders—shows that you can find a partner whose expertise closely aligns with your specific business and mission.

Finding the right investor is a critical first step. Once funding is secured, Rho’s integrated financial tools — including business banking, corporate cards, and automated bill pay — help startups manage and deploy capital efficiently.

Raise Confidently with Rho

Raising capital requires significant time and energy. A focused list of relevant investors helps you direct your efforts toward the firms most likely to be a good fit for your software company.

Once your round is closed, the work of managing your new capital begins. If you’ve just raised, Rho can help you set up your financial stack in minutes.

Our platform offers integrated business banking, corporate cards, and automated bill pay, giving you the tools to deploy your funds efficiently and get back to building.

FAQs about Venture Capital Firms Focused on SaaS

What is the difference between seed and Series A VC firms?

Seed firms typically back pre-revenue ideas to help find product-market fit. Series A firms invest after you have traction and a proven product, providing capital to scale your team and accelerate growth.

What do early-stage VC firms look for in a SaaS company?

They look for a strong founding team, a large addressable market, and early signs of product-market fit. Metrics like monthly recurring revenue (MRR) and customer retention become increasingly important as you approach Series A.

What defines the SaaS VC scene in New York vs. Silicon Valley?

Silicon Valley has a deep history with technology and a high concentration of firms. New York's scene is known for its strong focus on enterprise SaaS and fintech, with close ties to major industries headquartered there.

Are there many SaaS venture capital firms in Europe?

Yes, Europe has a growing number of venture capital firms focused on SaaS, with major hubs in London, Berlin, and Paris. Many specialize in B2B software and support companies expanding across the continent's diverse markets.

Once funding is secured, Rho’s integrated financial tools — including business banking, corporate cards, and automated bill pay — help startups manage and deploy capital efficiently.

How can Rho help after I close my funding round?

After closing your round, you need to manage the capital effectively. Rho provides an integrated platform with business banking, corporate cards, and bill pay to help you deploy funds efficiently and focus on growth.